A collaboration developed for SVD Creative Hub by Levi’s, centered around an original illustration created specifically for single-ink screen printing.

The design is based on one of my characters and was developed as a large-scale print, surrounded by smaller graphic elements that extend the scene across the entire back of the T-shirt. The illustration was adapted to the language of screen printing while maintaining the linework and character of the original drawing.

During the activation, the design became part of the SVD Creative Hub space and was screen printed onto Levi’s T-shirts, making the printing process itself visible as part of the project.

Illustration: Irina Slimobich, @irino.studio.
Collaboration: Irino Studio x SVD x Levi’s.